Graphic Design Business Basics Course

Ready to turn your graphic design skills into a thriving business? The Graphic Design Business Basics Course with International Open Academy has got you covered! 

Led by experienced graphic designer and entrepreneur Tom Cargill, this video course will teach you everything you need to know to build your brand, find clients, and grow your own successful business from scratch. Whether you're just starting out or looking to take your passion to the next level, this course gives you the tools to make it happen. Get ready to design your future!

What you Get

• 1 x Hyperli voucher code to redeem for the Graphic Design Business Basics Course 

How to Redeem

• Look over the fine print for information on how you can redeem your voucher

Course Content

Module 1: Introduction

• Meet Tom: Graphic designer, entrepreneur, and YouTuber
• Course overview
• Understanding the value of your skills and how to sell them
• The top tips for developing your skills over your career
• Financial awareness: What you need to know before you get started

Module 2: How to Build Your Business Plan

• What is a business plan?
• Critical mistakes early on and how to avoid them
• The importance of setting realistic business goals
• How to create goals to ensure success
• The psychology of goals - how to make them work for you

Module 3: How to Build Your Brand

• How to create a comprehensive brand identity
• The legalities of building a brand
• Should you use social media or a privately owned website?
• What your website needs to succeed
• Refining your content to gain, and keep, clients

Module 4: Marketing Yourself Like a Professional

• Why is marketing so important?
• Paid vs free marketing: Which should you use?
• Unleashing the power of social media
• Choosing the right social media artwork
• Are business cards obsolete these days?

Module 5: Working With Clients

• A complete guide to business etiquette
• What documents do you need for your graphic design business?
• Dealing with rejection, and learning from it
• Gaining repeat clients
• Thank you, and here’s to success

Certification

Our courses include a "Proof of Completion" for students at no extra cost. Furthermore, we provide various paid certification options for those who successfully finish the course. You can find additional information about the "Proof of Completion" and other certification choices at this link: Link to Accreditation and Certificates.